WhiteSites Blog

How to increase your open rates for your bulk emails

Nov 14, 2009 by Paul White

If you are are like me you have a strong belief that if you want it done right you have to do it yourself.  Running a Mail Server that sends any kind of bulk emails brings many issues that noobie Server Admins don't have a clue about.  I found there wasn't much information about how to properly run a mail server so I thought I would write a complete blog on the issue.  So if you want to greatly increase your open rates, read this

Read
6 Comments
6693 Visitors
6693 Views

Do Mail Servers penalize for not including Plain Text Email Content

Sep 5, 2009 by Paul White

This was a question I asked myself recently.  Its hard to believe that there are still people out there that don't accept HTML formatted emails.  But do mail servers from major providers punish emails that don't provide some old school plain text formatting for the 5 people in the world who are still get their email via compuserve?  So I will be experimenting to find out.

Read
2127 Visitors
2127 Views

How your name can be your worst enemy

Feb 4, 2009 by Paul White

When I first started up whitesites, I was looking for a name that would be easy to remember, and that went along with what I did. So I took  my last name along with what I build to get whitesites.  But its funny what some people think of when you tell them your company name is whitesites.

Read
2160 Visitors
2160 Views

Marketing to High Income Customers

Nov 25, 2008 by Paul White

Something I have noticed in recent years is advertisers are getting more keen to marketing to those with the High Income mindset. Read more about my thoughts on this and a few rules for how to reach out to these consumers.

Read
5009 Visitors
5009 Views

Simple ways to grow your website's traffic

Oct 22, 2008 by Paul White

If there is one common trend with new websites is they all want to hit critical mass tomorrow.  They seem to think that they can buy traffic, or use Link Farms to go from rags to richs.  Allow me to defunk these myths, and show you the right way its done.

Read
6 Comments
3975 Visitors
3975 Views

How Advertising can hurt your image.

Oct 21, 2008 by Paul White

Most people believe that all advertising is good advertising.  But this is not true.  The only advertising that truely matters is word of mouth.  Read more on my thoughts.

Read
2323 Visitors
2323 Views

WhiteSites News and Updates

Apr 28, 2008 by Paul White

New website is coming soon.  Read about it and other rants.

Read
2045 Visitors
2045 Views

What Webmasters know about Goog that investors don't

Mar 3, 2008 by Paul White

The last few months have been interesting for Google's Stock.  Investors who make their plays based on earnings estimates, and hype see a very narrow view of what Google is really up to.  If you really want to know what google is up to, ask Webmasters.  Any Webmaster that runs a large website will tell you that google is changing the way it is doing Search.  Here are my predictions on Goog

Read
2897 Visitors
2897 Views

Why myspace will fail

Oct 3, 2007 by Paul White

Too many people focus on numbers now. They don't think about the future. Here is my reasoning for why myspace will ultimately fail.
Read
2500 Visitors
2500 Views

Biggest Website mistakes companies make

Sep 13, 2007 by Paul White

If you don't put enough time or money into a good website you are hurting your business. Learn how to change your website to change the first impression you have with customers.
Read
1 Comments
2342 Visitors
2342 Views