How your name can be your worst enemy
Feb 4, 2009 by Paul WhiteWhen I first started up whitesites, I was looking for a name that would be easy to remember, and that went along with what I did. So I took my last name along with what I build to get whitesites. But its funny what some people think of when you tell them your company name is whitesites.
Marketing to High Income Customers
Nov 25, 2008 by Paul WhiteSomething I have noticed in recent years is advertisers are getting more keen to marketing to those with the High Income mindset. Read more about my thoughts on this and a few rules for how to reach out to these consumers.
Simple ways to grow your website's traffic
Oct 22, 2008 by Paul WhiteIf there is one common trend with new websites is they all want to hit critical mass tomorrow. They seem to think that they can buy traffic, or use Link Farms to go from rags to richs. Allow me to defunk these myths, and show you the right way its done.
How Advertising can hurt your image.
Oct 21, 2008 by Paul WhiteMost people believe that all advertising is good advertising. But this is not true. The only advertising that truely matters is word of mouth. Read more on my thoughts.
WhiteSites News and Updates
Apr 28, 2008 by Paul WhiteNew website is coming soon. Read about it and other rants.
What Webmasters know about Goog that investors don't
Mar 3, 2008 by Paul WhiteThe last few months have been interesting for Google's Stock. Investors who make their plays based on earnings estimates, and hype see a very narrow view of what Google is really up to. If you really want to know what google is up to, ask Webmasters. Any Webmaster that runs a large website will tell you that google is changing the way it is doing Search. Here are my predictions on Goog
Why myspace will fail
Oct 3, 2007 by Paul WhiteToo many people focus on numbers now. They don't think about the future. Here is my reasoning for why myspace will ultimately fail.
Biggest Website mistakes companies make
Sep 13, 2007 by Paul WhiteIf you don't put enough time or money into a good website you are hurting your business. Learn how to change your website to change the first impression you have with customers.