ISP Feedback Loop list
Posted on Sep 22, 2010 by Paul WhiteIf you run a mail server, and do any kind of bulk emails, you need to sign up with the feedback loops to ensure you keep your mail list clean, and keep your IP reputation in good standing. I have put together a complete list of all known feedback loops. I also include some background information on each Feedback Loop. I know this might seem like a pain in the ASS, but its worth it.
Everytime I setup a new website that will be blasting to their mail list, I first create an abuse email address with their domain, I then alias this address to my email. Then I go through all the feedback loops below and get them signed up. I have found that if you want your clients to keep their lists clean you will have to be the one who removes the bounces and feedback loop notifications. If you leave it in their hands it won't happen. They will put it off, or ignore it, until finally they have ruined the reputation of their mail server's IP. Since my success is based on their success which drives referrals and good clients, its important to keep their IP reputation clean.
Separate from the Feedback Loops I highly recommend every checkout Return Path's SenderScore.org. This will give you a quick overview of how your mail server is doing.
I wish that ReturnPath would setup some kind of universal FBL form. But instead you have to get through every website to get the form setup. The worst part is if you ever move to a new IP with your mail server you will need to shutdown all the old FBL requests, and then reapply with the new IP. I just recently moved my server to a new Datacenter. Its going to take me at least a few days to get all the FBL stuff updated.
List of Feedback Loops
Yahoo Feedback Loop
Yahoo requires that you first have a yahoo account, which will be tied to all FBL entries you make. Their interface is nice and simple, but in my opinion Return Path's Form is the simplest.Yahoo Feedback Loop Request Form
AOL Feedback Loop
American Online similar to yahoo does not use the standard Return Path Form. They require you fill out their custom form, and they have separate forms for managing your feedback loop.AOL explanation of the feedback Loop ( FBL ) application process
AOL new Feedback Loop Form
AOL check your existing FBL configuration
AOL Subtract IPs, or Delete FBL
MSN / Hotmail Feedback Loop
MSN uses their own custom form, and just like everything else Microsoft gets their hands on, they have renamed it Junk Mail Reporting Partner Program.MSN / Hotmail Feedback Loop Request Form
Comcast Feedback Loop
Comcast's uses the standard return path Feedback Loop Request Form. However you should be aware that comcast requires a minimum of a Senderscore of 60 before they will approve you for the FBL.Comcast Feedback Loop Request Form
Cox Feedback Loop
Cox uses the standard Return Path Feedback Loop Request Form.Cox Feedback Loop Request Form
Tucows Feedback Loop
Tucows uses the standard Return Path Feedback Loop Request FormTucows Feedback Loop Request Form
Rackspace Feedback Loop
Rackspace uses the standard Return Path Feedback Loop Request FormRackSpace Feedback Loop Request Form
Excite / Bluetie Feedback Loop
Excite uses the standard Return Path Feedback Loop Request FormExcite / BlueTie Feedback Loop Request Form
United Online / NetZero / Juno Feedback Loop
They use their own custom form for handling FBLUnited Online / NetZero / Juno Feedback Loop Request Form
Road Runner Feedback Loop
Road Runner uses the standard Return Path Feedback Loop Request Form.Road Runner Feedback Loop Request Form
USA.net Feedback Loop
USA.net uses the standard Return Path Feedback Loop Request Form.USA.net Feedback Loop Request Form
Earthlink, Excite, Outblaze Feedback Loop
You must email in your request toEarthlink: fblrequest@abuse.earthlink.net
Excite: emailadmin@cs.excite.com
Outblaze: postmaster@outblaze.com
They will need the following information
- IP addresses that you want to receive feedback loop emails for
- The domain you want to subscribe
- Let them know if you want to use the abuse or postmaster email on the domain
- Your network's contact information: name, contact e-mail and phone
- The e-mail address to which the FBL will be sent
- Mail Server Email volume on a daily/weekly/monthly schedule
- Type of content
- Optin form URL
- Does your mail list use a double opt in or single opt in sign up process
Hey, this was a great post. I hope I get approved for all of these loops...